SEPLAA is a personal commitment that I have made for life – Ammara Farooq Malik
Interviewed by Waleed Tariq
Born and brought up in Lahore, Ammara Farooq Malik is an academic lawyer, writer and founder of the SEPLAA Foundation. She is actively involved in flood relief efforts.
She belongs to a well-educated family of self-made people from Lahore. “My father was a successful engineer and Gold medalist in Chemical Engineering from the Punjab University. Now retired, he was a man who never compromised on his principles and extremely high professional standards. My mother is a graduate of the College of Home Economics and is a home maker. So I think I got a bit of both elements from my parents” says Ammara.
Upon completing her basic schooling from International school in U.A.E, Ammara returned back to Pakistan and joined the Kinnaird College for Women for further studies. She had a very active and fruitful curricular and co-curricular life. “I was a distinction holder in Mathematics and French optional and an active English debater, speaker, poetess and writer winning several awards” she recalls.
After graduation, she decided to pursue a law degree from Punjab University and later joined University of London for her Masters in Law. By this time she was married with two children and with materializing her education, she had become a well-known law professor within the teaching circles of Lahore.
A loves-to-be-busy by nature, it was February 2009 when ultimately, Ammara decided to launch a non Profit organization by the name of SEPLAA ‘Seeds of Education, Policy & Legal Awareness Association’ as a personal project. “I’m a workaholic by nature and you will never find me sitting idle!” After quitting teaching, she felt certain to give back to the community in some practical form “I came up with the idea of SEPLAA as a platform that would collect like-minded people who could contribute towards the well-being of our future generations in health, education, and empowerment and also contribute positively towards our environment” she says.
SEPLAA Foundation is a Lahore based non-Profit and a political Think tank to build a positive image of Pakistan globally by working in the areas of health, environment, society, education, empowerment and law.
This year, when Pakistan was hit by one of the severe Floods the country had seen in recent times, Ammara decided that it was a time when help was needed from all angles and became enthusiastically involved in the relief efforts. “Just sitting and waiting in our comfortable houses while our countrymen were dying was something I could not come to terms with. The friends, who knew my husband and me personally, started sending us funds to help the flood victims. Some complete strangers who had got to know me because of the SEPLAA Facebook Page, also had so must faith and trust in me that I was totally over whelmed when they singled SEPLAA out to send money contributions to us. That was the start. Since I had been trusted with the money, I had to ensure that it reached the right hands with evidence! There could be no compromise on credibility. It is our credibility that sets us apart. My motive to start SEPLAA was never for money. It’s a personal commitment that I have made for life in the hope that it will reward me in the form of God’s blessings on my family. It is my way of thanking God”. SEPLAA launched a number of initiatives for immediate relief such as donation drives and recycled water bottle campaign.
Under her inspiring leadership, SEPLAA continues to grow with leaps and bounds with some new developments taking place like city Representatives in Karachi and Rawalpindi. Apart from the ‘SEPLAA Talent Pakistan, Awards Exhibition and Conference’ to be hosted next month, as of January 2011, SEPLAA plans to have a global calendar of its events in different cities and countries. It also plans to open a second, functional SEPLAA Foundation office in the U.K. “We hope to make this a truly global platform for expatriate Pakistanis who wish to contribute back to Pakistan.” She added.
For her, that is not enough. In the next 5 years, Ammara hopes to bring out several publications, ranging over a wider set of issues, some pro poor, some focusing on the youth (particularly their completely re branded magazine ‘Impact SEPLAA’) and some research publications.
SEPLAA also plans to have awareness building community activities that will help bring messages home such as blood donation drives, tree plantation drives and creative book reading sessions at public hospitals, public schools and even prisons. Its prime focus is to establish itself as a global expert in the field and to bring Pakistan a lot of positive recognition.
Truly, Ammara Farooq Malik has made work her passion. She is a rare example of an empowered and multitalented Pakistani woman with her restlessness undoubtedly, being favorable to this country and abroad.
Special Message to Citizens’ Eye readers & Pakistan’s youth:
After achieving so much at an early age she thinks that the youth of today have a great opportunity in the form of today’s problems and advises them not to waste their time, instead should experiment with different things because that will give them diverse experience along with trying new avenues a bring about a positive difference to their personalities with particular emphasis on their discipline and behavior.
“They must learn to be patient and reasonable. They must be the first ones to show respect and courtesy to both young and old and they will always get respect in turn. To serve their country well, the youth must focus on their education. They must be willing to learn from their seniors/ peers and they must be professional in their out look. They must always remember that true learning is a life long process and they must not shy away from it. A good education will give them a firm foundation. The rest has to be made by the individual over time. There is no short cut to success. If you see success too soon, it might leave you just as soon as it came!” she says.